Choosing the ultimate Online Shopping Cart.

Have you been an internet site owner or a website designer/developer? If either applies, I would venture to say that eventually you may need an online shopping cart application for one of your websites. Actually, almost new websites today need some sort of ecommerce built-in, for the objective of selling goods and services in the online marketplace

The greatest challenge is to get the perfect ecommerce shopping cart application solution for yourself and/or your client. This job can be very overwhelming, considering, in the event that you type’shopping cart application’into, this search alone returns over 14.4 million hits! Most of us don’t have the time to sift through higher than a few pages of a search engine to locate what we’re looking for

The past 3 months, much of my time has been devoted to researching just as much shopping cart application technology as I really could get my hands on. Generally, shopping cart application software ranges in price from liberated to over $2000 for an individual license and web hosted carts range from $5 to a huge selection of dollars per month. The studied carts cover the spectrum of all web programming languages (ASP, ASP.NET, Cold Fusion, Flash, Java, JavaScript & Perl shopping carts) and provide limitless features as a whole. The issue is that locating YOUR perfect cart with YOUR specific features can be a big task

But no fear, just follow this guaranteed step-by-step guide to discover it:

The Top 10 Steps to Finding the Best Online Shopping Cart


How much money are you experiencing to invest on a web shopping cart application? The nice advantage is there are shopping carts with a huge selection of features and they don’t really run you a dime. They are generally open source products. The only real problem is that these same “free shopping carts” will take hours of installation time and be fairly difficult to configure. For a regular fee, web hosting shopping carts are manufactured for users with little programming experience and allows them with an online storefront presence very quickly

Hosting vs. Software

You will find two options in selecting your general shopping cart application solution. Either you get shopping cart application software, download it, set it up on your online server, then configure the shopping cart application OR you get an online storefront (aka a hosted shopping cart) where in fact the configuration is quite basic and the mandatory setup time is minimal. If you have some programming skills, I recommend investing in a script and installing it in your own. The nice thing is that you spend a one-time fee for shopping cart application software and the license is good for a lifetime. It’s approximately the exact same price to have a hosted solution for a year compared to many onetime shopping cart application license fees.

Supported Gateways

What do I mean by gateways? Gateways give shopping carts the ability to connect and securely process credit card orders in real-time. Not absolutely all shopping carts are produced equal. Be sure that your client’s merchant account is supported by the cart you select. I have found that almost all carts support the more expensive online payment processing companies, such as for example, PayPal and Verisign.

Shipping Options

Will you be shipping physical products? In that case, you can find shopping carts that have built-in real-time shipping options through DHL, UPS And USPS. Sometimes, the cart gives an individual the ability to view tracking orders and order status all from within your secure shopping cart application web interface. Also, you can find shopping carts with options to ship digital goods as well (files, programs, pictures, music and others).

Technical Support

What kind of tech support team does your shopping cart application offer? If you decide on to get a script, make sure you also sign up for the shopping cart application creator’s newsletter, so you can stay on top of future updates to the software. Remember that tech support team is generally available on a pay-per-incident basis, as an annual fee or in the rare case, free. Make sure to know what kind of support guarantee the shopping cart application comes with.


Please, only purchase a shopping cart application when it supports SSL (secure socket layer), with 128-bit encryption. As an online storefront, remember that you are accountable for the safe transfer of sensitive information (credit card and bank account information) that is processed during your store. If some of the sensitive information is available (stolen) from your website, you may be liable. Be sure that you’re purchasing a protected shopping cart application solution. Ask the creator’s of the shopping cart application what they do specifically to guard the secure transfer of sensitive information.

Style Compatibility

Can you customize your shopping cart application to appear like your website? There needs to be a seamless transition between your website and your shopping storefront or your web visitors might get hesitant in purchasing your products. There should be similar colors and style layout to appear professional and believable.

Extra Features

I recently wanted to say a few of the other features that I have found, which can be a crucial point in determining the shopping cart application you want.

Affiliate Program – Offer your personal customized affiliate program during your shopping cart application software. Quickbooks Integration – Many carts allow direct integration with Quickbooks.

Newsletter & Mailing Letter Managers – The ability to stay in touch together with your current customers and keep them time for your online store.

Custom Taxing Options – Create taxable or tax-free products and have the ability to add various global tax options at checkout.

World Languages & Currencies – Shopping cart language translation and support for world currency could be a necessary feature for your cart.

Error Free

You mean shopping carts might have errors? Of course. A private UK-based web testing firm found the following, after studying a large number of UK online shopping carts for an amount of a month (24/7):”Nearly all UK the websites are guilty of leaving e-consumers stranded at the checkout empty handed, once they’ve already spent valuable time browsing and selecting goods to purchase. This is a result of erratic functionality within shopping carts, at a crucial part of the online purchasing process.”

“E-consumers are prevented from making purchases on UK the websites for 9 hours and 30 minutes a month typically, (115 hours a year).” “80 per cent of the websites perform inconsistently with widely varying response times, timeouts and errors – leaving consumers at best wondering how to proceed next and at worst unable to complete their purchase successfully. This really is potentially costing e-retailers millions in lost sales from consumer frustrations.

Make sure to see what other users say of a shopping cart application that you could be interested in purchasing. Any shopping cart application errors could run you thousands of dollars in sales. Get a well balanced and secure cart.

Shopping Cart Directory

The following is just a link containing a directory of shopping carts that are categorized based on all the above-stated steps. Make buying shopping carts very simple!

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